From advisory to exit

Lahnstein, Germany

For startups

For startups

For startups

(01)
We advise companies we might later invest in.
We advise companies we might later invest in.
We advise companies we might later invest in.
6M

Mandate duration

4

Stations from advisory to exit

3

Vehicles, kept apart

10+

Own acquisitions closed

Most investors decide after two meetings and a deck. We do it the other way round: six months of work with you first, then we talk about capital. By then we know your company from the inside — and you know us.

Request a mandate → How it works ↓

(02)

The route

The route

The route

Four stations. Most companies stop at the first.
Four stations. Most companies stop at the first.
Four stations. Most companies stop at the first.

And that is fine. Not every mandate leads to an investment — the work stands on its own either way.

And that is fine. Not every mandate leads to an investment — the work stands on its own either way.

01

PROMERGET

We go in

A six-month mandate. Pitch deck, financial model, business plan. If a role in management is missing, we fill it on an interim basis.

01

PROMERGET

We go in

A six-month mandate. Pitch deck, financial model, business plan. If a role in management is missing, we fill it on an interim basis.

01

PROMERGET

We go in

A six-month mandate. Pitch deck, financial model, business plan. If a role in management is missing, we fill it on an interim basis.

02

HORCH VENTURES

Early capital

Seed capital if the company fits. Own money, minority stake, no board seat.

02

HORCH VENTURES

Early capital

Seed capital if the company fits. Own money, minority stake, no board seat.

02

HORCH VENTURES

Early capital

Seed capital if the company fits. Own money, minority stake, no board seat.

03

DEUTSCHE TECH VENTURES

Growth capital

Larger tickets in the growth phase, alongside a lead investor.

03

DEUTSCHE TECH VENTURES

Growth capital

Larger tickets in the growth phase, alongside a lead investor.

03

DEUTSCHE TECH VENTURES

Growth capital

Larger tickets in the growth phase, alongside a lead investor.

04

PROMERGET

We sell

The M&A mandate. The exit everything before it was built for — run by the team that has done it ten times.

04

PROMERGET

We sell

The M&A mandate. The exit everything before it was built for — run by the team that has done it ten times.

04

PROMERGET

We sell

The M&A mandate. The exit everything before it was built for — run by the team that has done it ten times.

(03)

We go in

We go in

We go in

STATION 01 — WE GO IN

This is work, not observation.

We deliver something you keep, even if nothing else follows. And we see the company under pressure — which is a better basis for an investment decision than any data room.

Request a mandate

Request a mandate

Request a mandate

01 / DECK & STORY

Not prettier. Clearer.

A deck that answers in twelve minutes why anyone should hand you money. We build it with you, not for you — you have to be able to present it without us in the room.

Narrative

Structure

Proof points

01 / DECK & STORY

Not prettier. Clearer.

A deck that answers in twelve minutes why anyone should hand you money. We build it with you, not for you — you have to be able to present it without us in the room.

Narrative

Structure

Proof points

01 / DECK & STORY

Not prettier. Clearer.

A deck that answers in twelve minutes why anyone should hand you money. We build it with you, not for you — you have to be able to present it without us in the room.

Narrative

Structure

Proof points

02 / PLAN & MODEL

Numbers that survive diligence.

A business plan and financial model an investor can audit without them falling apart under the first question. Built the way we would want to receive them.

Unit economics

Scenarios

Cap table

02 / PLAN & MODEL

Numbers that survive diligence.

A business plan and financial model an investor can audit without them falling apart under the first question. Built the way we would want to receive them.

Unit economics

Scenarios

Cap table

02 / PLAN & MODEL

Numbers that survive diligence.

A business plan and financial model an investor can audit without them falling apart under the first question. Built the way we would want to receive them.

Unit economics

Scenarios

Cap table

03 / INTERIM CXO

We take the seat, not the slide.

CFO, COO or CCO for a defined period, with real responsibility. We do the work until you can hire the person who takes it over permanently.

CFO

COO

CCO

03 / INTERIM CXO

We take the seat, not the slide.

CFO, COO or CCO for a defined period, with real responsibility. We do the work until you can hire the person who takes it over permanently.

CFO

COO

CCO

03 / INTERIM CXO

We take the seat, not the slide.

CFO, COO or CCO for a defined period, with real responsibility. We do the work until you can hire the person who takes it over permanently.

CFO

COO

CCO

04 / INVESTOR OUTREACH

We know who is looking for what.

Preparation, introductions and process management. Twenty-five years of relationships in FinTech, WealthTech and Travel Tech — and the experience of having sat on the receiving side.

Targeting

Introductions

Process

04 / INVESTOR OUTREACH

We know who is looking for what.

Preparation, introductions and process management. Twenty-five years of relationships in FinTech, WealthTech and Travel Tech — and the experience of having sat on the receiving side.

Targeting

Introductions

Process

04 / INVESTOR OUTREACH

We know who is looking for what.

Preparation, introductions and process management. Twenty-five years of relationships in FinTech, WealthTech and Travel Tech — and the experience of having sat on the receiving side.

Targeting

Introductions

Process

We build from day one
We build from day one
We build from day one

so the exit

so the exit

so the exit

works.
works.
works.
(04)
A buyer finds out in four weeks of due diligence what is not clean inside a company.
A buyer finds out in four weeks of due diligence what is not clean inside a company.
A buyer finds out in four weeks of due diligence what is not clean inside a company.
10

Acquisitions

7

Brands integrated

1

Exit to an international financial investor

STATION 04 — WE SELL

We know, because we have sat on both sides of the table — ten acquisitions, seven brands integrated, an exit to an international financial investor.



“Most founders meet their first real due diligence at the worst possible moment: when a price is already on the table. Everything we fix in month one costs nothing. The same thing found in a data room costs a multiple.”

— Johann Horch, Founder & CEO



That is why the cap table, the contracts and the numbers are built to survive scrutiny long before anyone asks for them.

(05)
We advise and we invest. That only works with fixed rules.
We advise and we invest. That only works with fixed rules.
We advise and we invest. That only works with fixed rules.

THE RULES

They are not negotiated deal by deal. They are in every advisory agreement, in writing, before the first invoice.

  1. The advisory mandate ends before we sign an investment. Never both at the same time.

  2. No commission is charged on capital we provide ourselves.

  3. The advisory agreement contains no right of first refusal and no option on shares.

  4. A mandate is not a condition for an investment. An investment is not a condition for a mandate.

  5. We take on an exit mandate only with the agreement of all shareholders, and the fee is on the table beforehand.

If you would rather approach Horch Ventures or Deutsche Tech Ventures directly, without an advisory mandate: that is the normal route and it is just as open.



promerget, Horch Ventures and Deutsche Tech Ventures are separate vehicles with separate roles. How the three vehicles work →

Get in touch with us. 

If you have a project idea, wish to collaborate, or just want to say hi, feel free to reach out.
Get in touch with us. 

If you have a project idea, wish to collaborate, or just want to say hi, feel free to reach out.
Get in touch with us. 

If you have a project idea, wish to collaborate, or just want to say hi, feel free to reach out.

Three sentences on the product, three numbers, the deck. Pricing is agreed in the first conversation — it depends on scope and on whether an interim role is part of the mandate.

Three sentences on the product, three numbers, the deck. Pricing is agreed in the first conversation — it depends on scope and on whether an interim role is part of the mandate.

Start a Deal

We accept only 5 mandates in 2026. The application process starts now.

Johann Horch
Johann Horch

Before submitting, you agree to our

Terms

and

Privacy Policy.

Start a Deal

We accept only 5 mandates in 2026. The application process starts now.

Johann Horch
Johann Horch

Before submitting, you agree to our

Terms

and

Privacy Policy.

Start a Deal

We accept only 5 mandates in 2026. The application process starts now.

Johann Horch
Johann Horch

Before submitting, you agree to our

Terms

and

Privacy Policy.

From advisory to exit

Lahnstein, Germany

For startups

For startups

For startups

(01)
We advise companies we might later invest in.
We advise companies we might later invest in.
We advise companies we might later invest in.
6M

Mandate duration

4

Stations from advisory to exit

3

Vehicles, kept apart

10+

Own acquisitions closed

Most investors decide after two meetings and a deck. We do it the other way round: six months of work with you first, then we talk about capital. By then we know your company from the inside — and you know us.

Request a mandate → How it works ↓

(02)

The route

The route

The route

Four stations. Most companies stop at the first.
Four stations. Most companies stop at the first.
Four stations. Most companies stop at the first.

And that is fine. Not every mandate leads to an investment — the work stands on its own either way.

And that is fine. Not every mandate leads to an investment — the work stands on its own either way.

01

PROMERGET

We go in

A six-month mandate. Pitch deck, financial model, business plan. If a role in management is missing, we fill it on an interim basis.

01

PROMERGET

We go in

A six-month mandate. Pitch deck, financial model, business plan. If a role in management is missing, we fill it on an interim basis.

01

PROMERGET

We go in

A six-month mandate. Pitch deck, financial model, business plan. If a role in management is missing, we fill it on an interim basis.

02

HORCH VENTURES

Early capital

Seed capital if the company fits. Own money, minority stake, no board seat.

02

HORCH VENTURES

Early capital

Seed capital if the company fits. Own money, minority stake, no board seat.

02

HORCH VENTURES

Early capital

Seed capital if the company fits. Own money, minority stake, no board seat.

03

DEUTSCHE TECH VENTURES

Growth capital

Larger tickets in the growth phase, alongside a lead investor.

03

DEUTSCHE TECH VENTURES

Growth capital

Larger tickets in the growth phase, alongside a lead investor.

03

DEUTSCHE TECH VENTURES

Growth capital

Larger tickets in the growth phase, alongside a lead investor.

04

PROMERGET

We sell

The M&A mandate. The exit everything before it was built for — run by the team that has done it ten times.

04

PROMERGET

We sell

The M&A mandate. The exit everything before it was built for — run by the team that has done it ten times.

04

PROMERGET

We sell

The M&A mandate. The exit everything before it was built for — run by the team that has done it ten times.

(03)

We go in

We go in

We go in

STATION 01 — WE GO IN

This is work, not observation.

We deliver something you keep, even if nothing else follows. And we see the company under pressure — which is a better basis for an investment decision than any data room.

Request a mandate

Request a mandate

Request a mandate

01 / DECK & STORY

Not prettier. Clearer.

A deck that answers in twelve minutes why anyone should hand you money. We build it with you, not for you — you have to be able to present it without us in the room.

Narrative

Structure

Proof points

01 / DECK & STORY

Not prettier. Clearer.

A deck that answers in twelve minutes why anyone should hand you money. We build it with you, not for you — you have to be able to present it without us in the room.

Narrative

Structure

Proof points

01 / DECK & STORY

Not prettier. Clearer.

A deck that answers in twelve minutes why anyone should hand you money. We build it with you, not for you — you have to be able to present it without us in the room.

Narrative

Structure

Proof points

02 / PLAN & MODEL

Numbers that survive diligence.

A business plan and financial model an investor can audit without them falling apart under the first question. Built the way we would want to receive them.

Unit economics

Scenarios

Cap table

02 / PLAN & MODEL

Numbers that survive diligence.

A business plan and financial model an investor can audit without them falling apart under the first question. Built the way we would want to receive them.

Unit economics

Scenarios

Cap table

02 / PLAN & MODEL

Numbers that survive diligence.

A business plan and financial model an investor can audit without them falling apart under the first question. Built the way we would want to receive them.

Unit economics

Scenarios

Cap table

03 / INTERIM CXO

We take the seat, not the slide.

CFO, COO or CCO for a defined period, with real responsibility. We do the work until you can hire the person who takes it over permanently.

CFO

COO

CCO

03 / INTERIM CXO

We take the seat, not the slide.

CFO, COO or CCO for a defined period, with real responsibility. We do the work until you can hire the person who takes it over permanently.

CFO

COO

CCO

03 / INTERIM CXO

We take the seat, not the slide.

CFO, COO or CCO for a defined period, with real responsibility. We do the work until you can hire the person who takes it over permanently.

CFO

COO

CCO

04 / INVESTOR OUTREACH

We know who is looking for what.

Preparation, introductions and process management. Twenty-five years of relationships in FinTech, WealthTech and Travel Tech — and the experience of having sat on the receiving side.

Targeting

Introductions

Process

04 / INVESTOR OUTREACH

We know who is looking for what.

Preparation, introductions and process management. Twenty-five years of relationships in FinTech, WealthTech and Travel Tech — and the experience of having sat on the receiving side.

Targeting

Introductions

Process

04 / INVESTOR OUTREACH

We know who is looking for what.

Preparation, introductions and process management. Twenty-five years of relationships in FinTech, WealthTech and Travel Tech — and the experience of having sat on the receiving side.

Targeting

Introductions

Process

We build from day one
We build from day one
We build from day one

so the exit

so the exit

so the exit

works.
works.
works.
(04)
A buyer finds out in four weeks of due diligence what is not clean inside a company.
A buyer finds out in four weeks of due diligence what is not clean inside a company.
A buyer finds out in four weeks of due diligence what is not clean inside a company.
10

Acquisitions

7

Brands integrated

1

Exit to an international financial investor

STATION 04 — WE SELL

We know, because we have sat on both sides of the table — ten acquisitions, seven brands integrated, an exit to an international financial investor.



“Most founders meet their first real due diligence at the worst possible moment: when a price is already on the table. Everything we fix in month one costs nothing. The same thing found in a data room costs a multiple.”

— Johann Horch, Founder & CEO



That is why the cap table, the contracts and the numbers are built to survive scrutiny long before anyone asks for them.

(05)
We advise and we invest. That only works with fixed rules.
We advise and we invest. That only works with fixed rules.
We advise and we invest. That only works with fixed rules.

THE RULES

They are not negotiated deal by deal. They are in every advisory agreement, in writing, before the first invoice.

  1. The advisory mandate ends before we sign an investment. Never both at the same time.

  2. No commission is charged on capital we provide ourselves.

  3. The advisory agreement contains no right of first refusal and no option on shares.

  4. A mandate is not a condition for an investment. An investment is not a condition for a mandate.

  5. We take on an exit mandate only with the agreement of all shareholders, and the fee is on the table beforehand.

If you would rather approach Horch Ventures or Deutsche Tech Ventures directly, without an advisory mandate: that is the normal route and it is just as open.



promerget, Horch Ventures and Deutsche Tech Ventures are separate vehicles with separate roles. How the three vehicles work →

Get in touch with us. 

If you have a project idea, wish to collaborate, or just want to say hi, feel free to reach out.
Get in touch with us. 

If you have a project idea, wish to collaborate, or just want to say hi, feel free to reach out.
Get in touch with us. 

If you have a project idea, wish to collaborate, or just want to say hi, feel free to reach out.

Three sentences on the product, three numbers, the deck. Pricing is agreed in the first conversation — it depends on scope and on whether an interim role is part of the mandate.

Three sentences on the product, three numbers, the deck. Pricing is agreed in the first conversation — it depends on scope and on whether an interim role is part of the mandate.

Start a Deal

We accept only 5 mandates in 2026. The application process starts now.

Johann Horch
Johann Horch

Before submitting, you agree to our

Terms

and

Privacy Policy.

Start a Deal

We accept only 5 mandates in 2026. The application process starts now.

Johann Horch
Johann Horch

Before submitting, you agree to our

Terms

and

Privacy Policy.

Start a Deal

We accept only 5 mandates in 2026. The application process starts now.

Johann Horch
Johann Horch

Before submitting, you agree to our

Terms

and

Privacy Policy.

From advisory to exit

Lahnstein, Germany

For startups

For startups

For startups

(01)
We advise companies we might later invest in.
We advise companies we might later invest in.
We advise companies we might later invest in.
6M

Mandate duration

4

Stations from advisory to exit

3

Vehicles, kept apart

10+

Own acquisitions closed

Most investors decide after two meetings and a deck. We do it the other way round: six months of work with you first, then we talk about capital. By then we know your company from the inside — and you know us.

Request a mandate → How it works ↓

(02)

The route

The route

The route

Four stations. Most companies stop at the first.
Four stations. Most companies stop at the first.
Four stations. Most companies stop at the first.

And that is fine. Not every mandate leads to an investment — the work stands on its own either way.

And that is fine. Not every mandate leads to an investment — the work stands on its own either way.

01

PROMERGET

We go in

A six-month mandate. Pitch deck, financial model, business plan. If a role in management is missing, we fill it on an interim basis.

01

PROMERGET

We go in

A six-month mandate. Pitch deck, financial model, business plan. If a role in management is missing, we fill it on an interim basis.

01

PROMERGET

We go in

A six-month mandate. Pitch deck, financial model, business plan. If a role in management is missing, we fill it on an interim basis.

02

HORCH VENTURES

Early capital

Seed capital if the company fits. Own money, minority stake, no board seat.

02

HORCH VENTURES

Early capital

Seed capital if the company fits. Own money, minority stake, no board seat.

02

HORCH VENTURES

Early capital

Seed capital if the company fits. Own money, minority stake, no board seat.

03

DEUTSCHE TECH VENTURES

Growth capital

Larger tickets in the growth phase, alongside a lead investor.

03

DEUTSCHE TECH VENTURES

Growth capital

Larger tickets in the growth phase, alongside a lead investor.

03

DEUTSCHE TECH VENTURES

Growth capital

Larger tickets in the growth phase, alongside a lead investor.

04

PROMERGET

We sell

The M&A mandate. The exit everything before it was built for — run by the team that has done it ten times.

04

PROMERGET

We sell

The M&A mandate. The exit everything before it was built for — run by the team that has done it ten times.

04

PROMERGET

We sell

The M&A mandate. The exit everything before it was built for — run by the team that has done it ten times.

(03)

We go in

We go in

We go in

STATION 01 — WE GO IN

This is work, not observation.

We deliver something you keep, even if nothing else follows. And we see the company under pressure — which is a better basis for an investment decision than any data room.

Request a mandate

Request a mandate

Request a mandate

01 / DECK & STORY

Not prettier. Clearer.

A deck that answers in twelve minutes why anyone should hand you money. We build it with you, not for you — you have to be able to present it without us in the room.

Narrative

Structure

Proof points

01 / DECK & STORY

Not prettier. Clearer.

A deck that answers in twelve minutes why anyone should hand you money. We build it with you, not for you — you have to be able to present it without us in the room.

Narrative

Structure

Proof points

01 / DECK & STORY

Not prettier. Clearer.

A deck that answers in twelve minutes why anyone should hand you money. We build it with you, not for you — you have to be able to present it without us in the room.

Narrative

Structure

Proof points

02 / PLAN & MODEL

Numbers that survive diligence.

A business plan and financial model an investor can audit without them falling apart under the first question. Built the way we would want to receive them.

Unit economics

Scenarios

Cap table

02 / PLAN & MODEL

Numbers that survive diligence.

A business plan and financial model an investor can audit without them falling apart under the first question. Built the way we would want to receive them.

Unit economics

Scenarios

Cap table

02 / PLAN & MODEL

Numbers that survive diligence.

A business plan and financial model an investor can audit without them falling apart under the first question. Built the way we would want to receive them.

Unit economics

Scenarios

Cap table

03 / INTERIM CXO

We take the seat, not the slide.

CFO, COO or CCO for a defined period, with real responsibility. We do the work until you can hire the person who takes it over permanently.

CFO

COO

CCO

03 / INTERIM CXO

We take the seat, not the slide.

CFO, COO or CCO for a defined period, with real responsibility. We do the work until you can hire the person who takes it over permanently.

CFO

COO

CCO

03 / INTERIM CXO

We take the seat, not the slide.

CFO, COO or CCO for a defined period, with real responsibility. We do the work until you can hire the person who takes it over permanently.

CFO

COO

CCO

04 / INVESTOR OUTREACH

We know who is looking for what.

Preparation, introductions and process management. Twenty-five years of relationships in FinTech, WealthTech and Travel Tech — and the experience of having sat on the receiving side.

Targeting

Introductions

Process

04 / INVESTOR OUTREACH

We know who is looking for what.

Preparation, introductions and process management. Twenty-five years of relationships in FinTech, WealthTech and Travel Tech — and the experience of having sat on the receiving side.

Targeting

Introductions

Process

04 / INVESTOR OUTREACH

We know who is looking for what.

Preparation, introductions and process management. Twenty-five years of relationships in FinTech, WealthTech and Travel Tech — and the experience of having sat on the receiving side.

Targeting

Introductions

Process

We build from day one
We build from day one
We build from day one

so the exit

so the exit

so the exit

works.
works.
works.
(04)
A buyer finds out in four weeks of due diligence what is not clean inside a company.
A buyer finds out in four weeks of due diligence what is not clean inside a company.
A buyer finds out in four weeks of due diligence what is not clean inside a company.
10

Acquisitions

7

Brands integrated

1

Exit to an international financial investor

STATION 04 — WE SELL

We know, because we have sat on both sides of the table — ten acquisitions, seven brands integrated, an exit to an international financial investor.



“Most founders meet their first real due diligence at the worst possible moment: when a price is already on the table. Everything we fix in month one costs nothing. The same thing found in a data room costs a multiple.”

— Johann Horch, Founder & CEO



That is why the cap table, the contracts and the numbers are built to survive scrutiny long before anyone asks for them.

(05)
We advise and we invest. That only works with fixed rules.
We advise and we invest. That only works with fixed rules.
We advise and we invest. That only works with fixed rules.

THE RULES

They are not negotiated deal by deal. They are in every advisory agreement, in writing, before the first invoice.

  1. The advisory mandate ends before we sign an investment. Never both at the same time.

  2. No commission is charged on capital we provide ourselves.

  3. The advisory agreement contains no right of first refusal and no option on shares.

  4. A mandate is not a condition for an investment. An investment is not a condition for a mandate.

  5. We take on an exit mandate only with the agreement of all shareholders, and the fee is on the table beforehand.

If you would rather approach Horch Ventures or Deutsche Tech Ventures directly, without an advisory mandate: that is the normal route and it is just as open.



promerget, Horch Ventures and Deutsche Tech Ventures are separate vehicles with separate roles. How the three vehicles work →

Get in touch with us. 

If you have a project idea, wish to collaborate, or just want to say hi, feel free to reach out.
Get in touch with us. 

If you have a project idea, wish to collaborate, or just want to say hi, feel free to reach out.
Get in touch with us. 

If you have a project idea, wish to collaborate, or just want to say hi, feel free to reach out.

Three sentences on the product, three numbers, the deck. Pricing is agreed in the first conversation — it depends on scope and on whether an interim role is part of the mandate.

Three sentences on the product, three numbers, the deck. Pricing is agreed in the first conversation — it depends on scope and on whether an interim role is part of the mandate.

Start a Deal

We accept only 5 mandates in 2026. The application process starts now.

Johann Horch
Johann Horch

Before submitting, you agree to our

Terms

and

Privacy Policy.

Start a Deal

We accept only 5 mandates in 2026. The application process starts now.

Johann Horch
Johann Horch

Before submitting, you agree to our

Terms

and

Privacy Policy.

Start a Deal

We accept only 5 mandates in 2026. The application process starts now.

Johann Horch
Johann Horch

Before submitting, you agree to our

Terms

and

Privacy Policy.

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